CortésFri Jul 19 2022
The visual identity, packaging, and website for this chain of meat-specialized restaurants in São Paulo are designed with a focus on the significance of cuts and patterns in red meats. These elements were thoughtfully considered throughout the project. The design features a variation of black and white patterns, extending from the restaurant's flooring to its packaging, complemented by carefully defined fine cut areas. Additionally, the photography direction incorporates dark backgrounds, enhancing the saturated colors of the products and creating a striking visual impact.

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2025